A Story For Shane

[Tami]

The Wiggles to Perform Live at Toys `R\' Us Times Square to Celebrate the Introduction of PLAYSKOOL\'s VIDEONOW JR.

--(BUSINESS WIRE)--The First Portable Color Personal Video Player for Preschoolers Hits Shelves at The Center of the Toy Universe(tm)

WHAT: The number one preschool band and a worldwide children\'s entertainment phenomenon, The Wiggles®, will perform live at Toys \"R\" Us Times Square in support of the launch of the PLAYSKOOL VIDEONOW JR. personal video player for preschoolers!

The Wiggles will perform live at an event sponsored by Hasbro, Inc. and HIT Entertainment. There will also be an in-store premiere of the new PLAYSKOOL VIDEONOW JR. personal video player with personal video discs (PVDs) featuring Murray\'s Shirt and Anthony\'s Friend.

PLAYSKOOL VIDEONOW JR. is the new, portable color personal video player with collectible PVDs that allows preschoolers to watch the characters they love from the educational shows that moms trust . . . anytime, anywhere!

WHEN: Saturday, October 16, 2004 at 9:00 AM Press check-in begins at 8:30 AM

WHERE: Toys \"R\" Us Times Square, 1514 Broadway (44th Street)
Event - Held on Level Two inside the store
Media Access - Enter the store via the 44th Street Seasonal Door

PHOTO OPPORTUNITIES

-- The Wiggles performing, interacting with fans, taking photographs with children

-- First-ever preview of PLAYSKOOL VIDENOW JR. PVDs Murray\'s Shirt and Anthony\'s Friend

Produced for Hasbro

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